Online Pandemic Fretting Has a Public Health Upside

 

Many of us are frittering away time on Facebook or Twitter as we hunker down at home during the pandemic. But there’s a potential upside to all this social media engagement: It lets public health officials know how people feel about Covid-19 restrictions and can be used to encourage compliance.

Australian researchers found that social media analytics – the gathering of marketing and user data — not only can capture how people feel about pandemic measures such as masks and social…

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